{"title":"SALE","description":null,"products":[{"product_id":"jackie-t-shirt-blue","title":"JACKIE T-Shirt Blue","description":"\u003cp\u003eThe kind of T-shirt every wardrobe needs.\u003c\/p\u003e\n\u003cp\u003eThe JACKIE T-Shirt is our take on a timeless essential — simple, versatile and designed to be worn on repeat. Crafted from exceptionally soft 100% cotton and produced in a highly specialized Portuguese factory, it combines comfort, quality and an easy oversized fit.\u003c\/p\u003e\n\u003cp\u003eWhether paired with denim, tailored trousers or layered under a jacket, JACKIE adapts naturally to the way you dress. A piece created to last, and one that reflects what we value most: enduring style, thoughtful craftsmanship and everyday wearability.\u003c\/p\u003e","brand":"IMMA","offers":[{"title":"XS","offer_id":51269243273556,"sku":"JACKIE_TSHIRT_BLUE_XS","price":29.0,"currency_code":"EUR","in_stock":false},{"title":"S","offer_id":51269243306324,"sku":"JACKIE_TSHIRT_BLUE_S","price":29.0,"currency_code":"EUR","in_stock":false},{"title":"M","offer_id":51269243339092,"sku":"JACKIE_TSHIRT_BLUE_M","price":29.0,"currency_code":"EUR","in_stock":true},{"title":"L","offer_id":51269243371860,"sku":"JACKIE_TSHIRT_BLUE_L","price":29.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0224\/8425\/4794\/files\/1_164c88bd-86c6-4165-aecd-69bbf44ec73f.png?v=1775148010"},{"product_id":"carolyn-trousers-blue","title":"CAROLYN Trousers Blue","description":"\u003cp data-start=\"73\" data-end=\"295\"\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eThese \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003estraight-\u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eleg \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003etrousers \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eare \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ea \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003etimeless \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003estaple — \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ecasual \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ein \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003efeel, \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eclassic \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ein \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ecut. \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eMade \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003efrom \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ea \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003elight cotton poplin\u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003e, \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ethese trousers \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003efeature \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ean \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eelasticated \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ewaist \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003efor \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eall-\u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eday \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ecomfort \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eand \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eease.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"297\" data-end=\"391\"\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eBeautifully \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003esimple, \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eendlessly \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eversatile — \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ea \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003epiece \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ethat \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003emoves \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003ewith \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eyou \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003efrom \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003emorning \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eto \u003c\/span\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003eevening.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"297\" data-end=\"391\"\u003e\u003cspan class=\"_fadeIn_pfttw_8\"\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cstrong data-start=\"393\" data-end=\"407\"\u003eStyle Note\u003c\/strong\u003e | For a cooler or more elevated look, pair with the GABRIELLE Shirt. For a practical, casual approach, go with the JACKIE T-Shirt.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"297\" data-end=\"391\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDETAILS:\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003eMade in Portugal\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eby specialised ateliers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComposition:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e100% cotton poplin. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003emodel is wearing size XS (her usual size). Choose your regular size and, if you're undecided between two sizes, go size down. \u003cspan\u003eAny doubts, write us an email or DM us on Instagram and we are happy to help!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eSize Guide:\u003c\/strong\u003e XS - 32\/34 | S - 34\/36 | M - 38\/40 L - 40\/42\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare instructions\u003c\/strong\u003e: Machine wash up to 40º. Do not bleach. Can be dry cleaned. Can tumble dry. Do not use a softener product. Wash deep colours separately.\u003c\/p\u003e","brand":"IMMA","offers":[{"title":"XS","offer_id":51492634263892,"sku":"","price":40.6,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":51492634296660,"sku":"","price":40.6,"currency_code":"EUR","in_stock":false},{"title":"M","offer_id":51492634329428,"sku":"","price":40.6,"currency_code":"EUR","in_stock":false},{"title":"L","offer_id":51492634362196,"sku":"","price":40.6,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0224\/8425\/4794\/files\/11_590e9e9c-85ff-4d75-845e-d315b0e47843.png?v=1767369078"},{"product_id":"gabrielle-shirt-hand-striped-copy","title":"GABRIELLE Shirt Woven Stripes Black","description":"\u003cp data-start=\"248\" data-end=\"442\"\u003eThis version of GABRIELLE Shirt is a study in timeless craftsmanship.\u003c\/p\u003e\n\u003cp data-start=\"248\" data-end=\"442\"\u003e\u003cspan data-start=\"289\" data-end=\"308\"\u003eGABRIELLE Shirt\u003c\/span\u003e redefines a wardrobe classic through IMMA’s lens of modern simplicity: relaxed proportions, precise details and quiet confidence.\u003c\/p\u003e\n\u003cp data-start=\"444\" data-end=\"720\"\u003eMade from premium cotton with \u003cstrong data-start=\"474\" data-end=\"491\"\u003ewoven stripes\u003c\/strong\u003e — not printed — each line is crafted directly into the weave, creating depth, texture, and lasting quality.\u003c\/p\u003e\n\u003cp data-start=\"444\" data-end=\"720\"\u003eProduced in Portugal by a specialized factory, it’s a piece that balances softness and structure with effortless ease.\u003c\/p\u003e\n\u003cp data-start=\"444\" data-end=\"720\"\u003eGABRIELLE Shirt features a rigid collar, mother-of-pearl buttons, and reinforced bottom and back seams, ensuring it always maintains its impeccable fit.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cstrong\u003eSTYLE NOTE |\u003c\/strong\u003e Wear it with \u003ca href=\"https:\/\/immathebrand.com\/collections\/the-new-essentials\/products\/columbine-trousers-black\"\u003eCOLUMBINE trousers for a polished look\u003c\/a\u003e, or loose over denim for understated simplicity. \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eDETAILS:\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cspan\u003e\u003cstrong\u003eMade in Portugal\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eby specialised ateliers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComposition:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e100% cotton. \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eChoose your regular t-shirt\/shirt size and, if you're undecided between two sizes, go size down. \u003cspan\u003eAny doubts, write us an email or DM us on Instagram and we are happy to help!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare instructions\u003c\/strong\u003e: Machine wash up to 40º. Do not bleach. Can be dry cleaned. Can tumble dry. Do not use a softener product. Wash deep colours separately.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"IMMA","offers":[{"title":"XS","offer_id":52609419084116,"sku":null,"price":77.0,"currency_code":"EUR","in_stock":false},{"title":"S","offer_id":52609419116884,"sku":null,"price":77.0,"currency_code":"EUR","in_stock":false},{"title":"M","offer_id":52609419149652,"sku":null,"price":77.0,"currency_code":"EUR","in_stock":false},{"title":"L","offer_id":52609419182420,"sku":null,"price":77.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0224\/8425\/4794\/files\/3_2994269d-1fc4-4814-afc4-abb4f535d617.png?v=1775147561"},{"product_id":"blair-dress-salmon","title":"BLAIR Dress Soft Salmon","description":"\u003cp data-start=\"125\" data-end=\"183\"\u003eFrom now on, every meal feels like breakfast at Tiffany’s.\u003c\/p\u003e\n\u003cp data-start=\"185\" data-end=\"374\"\u003eInspired by the elegance of the 50’s, BLAIR Dress captures a timeless femininity with a powerful presence: it’s the kind of piece that \u003cstrong\u003edoesn’t ask for attention, it simply owns it.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"376\" data-end=\"735\"\u003eDesigned with a sleeveless silhouette, a softly structured round neckline and an evasé skirt that moves with ease, it creates a naturally flattering shape. The adjustable belt defines the waist with subtle precision - tied at the front for a polished feel or at the back for understated elegance. Invisible side pockets add a note of functionality. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp data-end=\"574\" data-start=\"447\"\u003eThe Soft Salmon shade is an understated colour that brings warmth without ever overwhelming.\u003c\/p\u003e\n\u003cp data-start=\"737\" data-end=\"919\"\u003eCrafted with the attention to detail and quality we stand for, this is a dress made to accompany you  from slow mornings to long lunches, from everyday moments to special occasions.\u003c\/p\u003e\n\u003cp data-start=\"921\" data-end=\"1149\"\u003e\u003cstrong data-start=\"921\" data-end=\"935\"\u003eSTYLE NOTE\u003c\/strong\u003e | BLAIR adapts to your rhythm. Pair it with sneakers and gold jewellery for a relaxed, modern look. Or elevate it with heels and pearls in a quiet nod to \u003cspan class=\"hover:entity-accent entity-underline inline cursor-pointer align-baseline\"\u003e\u003cspan class=\"whitespace-normal\"\u003eHolly Golightly\u003c\/span\u003e\u003c\/span\u003e, reimagined for today.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDETAILS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColor:\u003c\/strong\u003e soft salmon.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e\u003cstrong\u003eMade in Portugal\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eby specialized ateliers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComposition:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e100% cotton.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e\u003cspan\u003e We recommend choosing your usual size.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare instructions\u003c\/strong\u003e\u003cspan\u003e: Machine wash up to 40º. Do not bleach. Can be dry cleaned. Can tumble dry. Do not use a softener product. Wash deep colours separately.\u003c\/span\u003e\u003c\/p\u003e","brand":"IMMA","offers":[{"title":"XS","offer_id":53988555391316,"sku":null,"price":59.2,"currency_code":"EUR","in_stock":false},{"title":"S","offer_id":53988555424084,"sku":null,"price":59.2,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":53988555456852,"sku":null,"price":59.2,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0224\/8425\/4794\/files\/IMMA-74_63a06553-52d0-4a93-a042-bffbc3f1a02f.jpg?v=1774128274"},{"product_id":"noir-shirtdress","title":"NOIR Shirtdress","description":"\u003cp data-end=\"199\" data-start=\"126\"\u003eFluid lines, sharp contrast, undeniable presence.\u003c\/p\u003e\n\u003cp data-end=\"342\" data-start=\"208\"\u003eNOIR Shirtdress is a modern interpretation of the classic shirt dress, elevated through fluidity, contrast and impeccable simplicity.\u003c\/p\u003e\n\u003cp data-end=\"581\" data-start=\"344\"\u003eCrafted in 100% tencel, it reveals a soft, silky touch with a subtle sheen that catches the light with every movement. The fabric drapes naturally over the body, creating an elegant, fluid silhouette that feels as luxurious as it looks.\u003c\/p\u003e\n\u003cp data-end=\"852\" data-start=\"583\"\u003eDesigned with a mother of-pearl button-down front, short sleeves and contrasting cuffs, it plays with classic tailoring codes while maintaining a relaxed sophistication. The removable belt allows you to define the waist or wear it loose, easily adapting to your mood and moment.\u003c\/p\u003e\n\u003cp data-end=\"1071\" data-start=\"928\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"1071\" data-start=\"928\"\u003e\u003cstrong data-end=\"942\" data-start=\"928\"\u003eSTYLE NOTE\u003c\/strong\u003e | Wear it cinched with the belt for a more defined, feminine silhouette. Or loose and undone for a relaxed, effortless elegance.\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"1203\" data-start=\"1078\"\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eMade in Portugal\u003c\/strong\u003e\u003c\/span\u003e\u003cspan\u003e \u003c\/span\u003eby specialised ateliers.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eComposition:\u003c\/strong\u003e\u003cspan\u003e 100\u003c\/span\u003e% tencel.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eChoose your regular size and. \u003cspan\u003eAny doubts, write us an email or DM us on Instagram and we are happy to help!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare instructions\u003c\/strong\u003e: \u003cmeta charset=\"utf-8\"\u003eMade from 100% Tencel. Wash gently at 30°C with mild detergent. Do not bleach or tumble dry. Hang or lay flat to air dry. Iron or steam on low heat if needed.\u003c\/p\u003e","brand":"IMMA","offers":[{"title":"XS","offer_id":53990668140884,"sku":null,"price":73.0,"currency_code":"EUR","in_stock":true},{"title":"S","offer_id":53990668173652,"sku":null,"price":73.0,"currency_code":"EUR","in_stock":false},{"title":"M","offer_id":53990668206420,"sku":null,"price":73.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0224\/8425\/4794\/files\/IMMA-8_ccf09edf-a904-40c5-8895-acb5096f0bbf.jpg?v=1774951583"},{"product_id":"gabrielle-shirt-striped-blue-white","title":"EL FARO GABRIELLE Shirt Striped","description":"\u003cp data-start=\"51\" data-end=\"117\"\u003eDesigned for slow mornings, sea air and long lunches in the sun.\u003c\/p\u003e\n\u003cp data-start=\"119\" data-end=\"223\"\u003eOversized striped shirt crafted from lightweight cotton with a relaxed silhouette and effortless feel.\u003c\/p\u003e\n\u003cp data-start=\"225\" data-end=\"397\"\u003eProduced in a highly specialised Portuguese factory known for its expertise in lightweight cotton craftsmanship, offering a soft and comfortable feel throughout the season.\u003c\/p\u003e","brand":"IMMA","offers":[{"title":"XS","offer_id":55618248180052,"sku":null,"price":87.6,"currency_code":"EUR","in_stock":false},{"title":"S","offer_id":55618248212820,"sku":null,"price":87.6,"currency_code":"EUR","in_stock":true},{"title":"M","offer_id":55618248245588,"sku":null,"price":87.6,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0224\/8425\/4794\/files\/1_f4dd02cb-147f-4e26-a092-7bc4d952b835.png?v=1780095548"},{"product_id":"paloma-blouse-blue","title":"PALOMA Blouse Blue","description":"\u003cp\u003eA soft silhouette with delicate bow details and a light, fluid feel. 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